Archive for April 2017

5 Amazing Examples of Ambient Advertising

Ambient advertising is a simple and innovative way to get a message across to people. It is essentially an updated method to a traditional advertisement. This method utilizes surroundings to make people look twice, effectively gaining a much bigger impact while cutting back on costs because less materials are used. Ambient advertising lets the surrounding…

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Industry Spotlight: John Arnold of Arnold Outdoor Advertising.

The outdoor advertising industry is one that prides itself on customer relationships and quality assurance. Many of the companies are owned by families and run by a close-knit staff. There is an overwhelming sense of community and partnership that is clearly shown throughout this interview that we conducted with a person who has found great…

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Why Social Media Should Be A Part Of Your Billboard Design

It can often seem like the traditional advertising of billboards and the ever changing technology of social media would make the two incompatible due to their focus on different mediums. However, when utilized together, billboard advertising and social media platforms can make for a very profitable combination.   This is why it is very important…

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